Thursday, October 4, 2007

Brevity is Levity....Levity is Ecstasy

Brevity in your writing is very important.

This fact can never be overstated.

To be boring and longwinded saying 8 words when 2 will suffice is the death knell to your readership and therefore your writing. What is the point of writing if not for your readers?

Keep in mind your reader and his time commitment to reading your piece.

Always provide the value he is looking for.

Especially on the internet when your piece is titled "8 Ways to Spank Your Dog Without Permanently Damaging It" talk about those 8 ways.

Dont start talking about how to massage your dog's feet, clip its toenails, cut its hair, or dye its hair (yes, I saw a news piece and people actually waste their money to dye their dog's hair). Unbelievable I know.

So stay on topic of your piece, title it effectively, and give exactly the value/info you intended to and led your reader to believe from the title you gave. Give a little bit of extra value too.

In our example that would be a super, special, secret bonus tip #9.

You reader will thank you for it and come back for more great tips and info.

Happy writing.


Powered by ScribeFire.

No comments: